ADV. IN GRAPHIC DESIGNING

Course Descriptions

The Graphic Designing course at ISG Institute equips students with creative and professional design skills. Learn industry tools like Photoshop, Illustrator, and CorelDRAW to create logos, banners, and digital content. Develop a strong sense of visual composition, color theory, and branding. This course is ideal for aspiring designers and marketing professionals. Get hands-on experience through real projects and portfolio development. Unlock career opportunities in advertising, digital media, and freelance design.

Course Features

Features of the Course-

• Beginner-friendly (no prior experience required)
• Hands-on training with industry-standard tools (Adobe Suite)
• Covers both theory (design principles) and practical skills (software training)
• Real-world projects (logos, posters, social media designs, brand identity)
• Certification upon completion
• Portfolio development and personal branding
• Career support (freelancing, job prep, resume tips)



🧾 Graphic Design Course Content

Module 1: Introduction to Graphic Design

• What is Graphic Design?
• History & Evolution of Design
• Fields of Graphic Design: Branding, Print, UI, Packaging, etc.
• Role of a Graphic Designer

Module 2: Design Principles & Elements

• Principles: Contrast, Balance, Alignment, Repetition, Proximity, Space
• Elements: Line, Shape, Color, Texture, Typography
• Visual Hierarchy & Composition
• Color Theory & Psychology

Module 3: Typography

• Fonts vs. Typefaces
• Serif, Sans Serif, Script, Display fonts
• Font pairing and readability
• Using typography for emotion and emphasis

Module 4: Adobe Photoshop (Raster Graphics)

• Workspace and tools overview
• Photo editing and retouching
• Image manipulation and effects
• Designing posters, flyers, and ads
• Exporting for print and web

Module 5: Adobe Illustrator (Vector Graphics)

• Understanding vectors vs. rasters
• Creating logos, icons, illustrations
• Pen tool mastery
• Color and gradient usage
• Designing infographics

Module 6: Adobe InDesign (Layout Design)

• Working with multi-page documents
• Designing brochures, magazines, resumes
• Grids, margins, and guides
• Master pages and templates

Module 7: Branding & Visual Identity

• What is branding?
• Creating brand guidelines (colors, fonts, logo usage)
• Logo design process
• Business cards, letterheads, packaging

Module 8: UI Design Fundamentals (Optional/Bonus)

• Basics of User Interface (UI) design
• Wireframing and layout grids
• Figma or Adobe XD introduction
• Web banners, social media templates

Module 9: Portfolio & Final Project

• Choosing your niche: branding, social media, print, etc.
• Designing 3–5 professional-quality projects
• Creating a personal brand (logo, resume, portfolio website)
• Publishing your portfolio on Behance or Dribbble

Module 10: Freelancing & Career Guidance

• How to price your work
• Working with clients & contracts
• Creating an online presence
• Finding jobs: Upwork, Fiverr, LinkedIn, job boards

🛠️ Tools & Software Covered

• Adobe Photoshop – image editing, composites
• Adobe Illustrator – vector graphics, logos
• Adobe InDesign – print layouts
• Figma / Adobe XD – UI design (optional)
• Canva – lightweight design tool (for social media)
• Google Fonts, Unsplash, Pexels, Icon libraries

Course Scope

• Understand design principles and visual communication
• Learn to use Photoshop, Illustrator, and CorelDRAW effectively
• Design logos, posters, banners, business cards, and packaging
• Create digital graphics for social media and web platforms
• Learn branding, layout design, and typography basics
• Develop portfolios for freelancing or job placements
• Explore design needs for advertising, marketing, and print media
• Gain exposure to client briefs and project handling
• Build skills for freelance, in-house, or agency roles
• Prepare for entry-level graphic design careers or entrepreneurship